Spotify has announced it will launch in India within six months. But will India want Spotify? There's already talk that local licensees of music will block Spotify from their market and with Spotify frantically looking at working directly with Artists and bypassing labels and rights holders they are probably right to stop Spotify even if it does have a chance.
In order to try and get a foothold in the market, Spotify is offering an extended Free Trial.
“rising tide lifts all boats” argument that co-founder and CEO Daniel Ek has had on repeat for years.
As Spotify has grown exponentially since its 2008 launch, the company has justified its rapidly rising operating costs by claiming that its profits will increase along with its number of subscribers. “rising tide lifts all boats” argument that co-founder and CEO Daniel Ek has had on repeat for years. In July, Spotify recently reported it had 83 million paying subscribers. It also disclosed that net loss for the second quarter doubled to around $461 million. Add to that equation a plummeting stock price and ferocious competition from Apple and the Swedish streamer could find itself with only so many boats left to raise.
I wonder where this is all going to end up?